For Realtors
More Than a CMA. A Complete Listing Strategy — In Your Brand.
Done-for-you research. ONE Suggested List Price. And the presentation, marketing and follow-up tools to carry you from property research to the next seller conversation — with your professional brand at the center.
Research, prepare, present, market and follow up — while keeping your professional brand at the center.
Education First
What CMA On Demand™ Can Do For You
Done-For-You Property & Market Research
You send us the property. We handle the research and preparation — the subject property, comparable sales, current market competition and current market activity.
ONE Suggested List Price
The completed analysis produces ONE evidence-based Suggested List Price — one number you can stand behind in the pricing conversation.
Professional CMA + Online CMA
A professional CMA report, plus a personalized online property analysis page your seller can review at their convenience.
Seller Guide
A seller-ready guide that supports the listing conversation — prepared, priced and delivered ready to share.
Listing Conversation Prep & Appointment Mode
Walk in prepared. Listing Appointment Mode keeps your private notes private while you present.
Agent Dashboard
Every order, status, deliverable and conversation in one place — so nothing falls through the cracks.
Download & Share
Presentation-ready materials, share links and version history — your work, delivered professionally.
Seller Engagement Intelligence
Know when your seller views the online CMA or Seller Guide, so you follow up at the right moment.
Follow-Up Assistance
Follow-up support and drafted messages to keep the conversation moving after delivery.
Since Your CMA / Home Watch
Verified, dated market changes documented after your CMA — so your seller sees what's moved, without changing the original analysis.
Re-Analysis & Version History
When the market moves, request a re-analysis. Every version is preserved.
Personalized Neighbor Marketing
Personalized homeowner websites, personalized letters, QR-connected homeowner experiences, your listing resume, and bulk homeowner marketing.
Listing Outcome Tracking
Record what happened after the CMA — appointments, outcomes and conversions — your business performance record.
Professional Branding
Your identity, your brokerage, your brand — on every report, page and deliverable.
Your Deliverables
What You Receive
A professional CMA report for the property
ONE Suggested List Price from the completed analysis
The research behind the recommendation — documented
A personalized Online CMA page for your seller
A seller-ready Seller Guide
Current competition and current market activity, documented
Presentation and listing-conversation tools
Personalized neighbor marketing tools
Seller engagement insights and follow-up support
Version history, re-analysis, and outcome tracking
Everything organized in your Agent Dashboard
Simple By Design
How It Works
Send Us the Property
Create your account and enter the property address. Everything else is optional — additional details simply help.
We Research & Prepare
CMA On Demand™ handles the property research, comparable sales, current competition and market activity.
You Review & Approve
Review the finished analysis and the ONE Suggested List Price before anything is delivered.
Present, Share & Follow Up
Deliver it in person, share the online page, market to the neighbors, and track what happens next — from your dashboard.
Ready when you are.
Create your account to start your first property analysis. Already a customer? Sign in — your orders, analyses and tools are waiting.
No guaranteed listings or leads — just professional research, preparation and tools for your process. No monthly subscription required. $44.99 per property.